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TBM 328: Beyond Firmographic-Based ICPs
How does a product manager/leader new to a company (a startup) start to form a mental model around segmenting customers and gradually converging on an…
Dec 18
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John Cutler
17
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TBM 328: Beyond Firmographic-Based ICPs
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TBM 327: Hot Takes and Parochial Altruism
I've encountered several examples lately where people involved in tech share caustic, divisive messages that combine 1) in-group signaling alongside 2…
Dec 13
•
John Cutler
49
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TBM 327: Hot Takes and Parochial Altruism
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TBM 326: Adhocracies and Bureaucracies
Rapid-growth tech companies often operate as adhocracies—they do whatever it takes to grow, move quickly, etc. The 0-1 stage is characterized by a lot…
Dec 6
•
John Cutler
36
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TBM 326: Adhocracies and Bureaucracies
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TBM 325: Skeptoptimism – Thinking Slow, Acting Fast
Skeptoptimists assume shit will happen but are also optimistic that the team will eventually prevail.
Dec 1
•
John Cutler
72
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TBM 325: Skeptoptimism – Thinking Slow, Acting Fast
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November 2024
TBM 324: Goal-O-Rama
Anti-goals (aka NOKRs) explicitly state what you aren't trying to do. They help set expectations and clarify your strategy. A good exercise for setting…
Nov 27
•
John Cutler
59
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TBM 324: Goal-O-Rama
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TBM 323: Quick Tool Tips
I have been thinking a lot lately about how teams buy, adopt, and customize road mapping, goal setting/tracking, and strategy deployment tools.
Nov 21
•
John Cutler
41
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TBM 323: Quick Tool Tips
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2
TBM 322: Work Shape Mix
In this post, we're going to discuss work "shape" mix and why it matters. As with most things, this is an oversimplification, but let's imagine three…
Nov 20
•
John Cutler
49
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TBM 322: Work Shape Mix
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systems *doing* and complexity *doing*
Here is what systems *doing* and complexity *doing* looks like:
Nov 14
•
John Cutler
6
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systems *doing* and complexity *doing*
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TBM 321: "Reducing Complexity"
Should we be trying to “reduce complexity?” An executive walks into a meeting room, clearly exasperated. It's been a long day of back-to-back meetings…
Nov 14
•
John Cutler
121
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TBM 321: "Reducing Complexity"
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TBM 320: From Fluffy Concepts to Concrete Outcomes & Behaviors
In product, we're bombarded by high-level concepts like empowerment, data-driven, product-led, customer-focused, accountability, getting into the…
Nov 10
•
John Cutler
44
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TBM 320: From Fluffy Concepts to Concrete Outcomes & Behaviors
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3
TBM 319: Surfing Inertia and Pendulum Swings
Recently, I have been thinking deeply about what it would take to "dampen" some of the harsh pendulum swings we are experiencing in the industry.
Nov 3
•
John Cutler
16
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TBM 319: Surfing Inertia and Pendulum Swings
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October 2024
TBM 318: Why Orgs Become Too Tall
I am noticing a trend: many companies are discussing "excessive layers of management." Normally, this would excite me, as I'm a fan of flatter (but not…
Oct 31
•
John Cutler
41
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TBM 318: Why Orgs Become Too Tall
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