The Beautiful Mess

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Update: I have booked the 30 sessions. I will try to do this again in the future. Thank you so much for your support. I’m offering 30 free (short…
John Cutler
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Consider how most strategies are a collection of assumptions that vary in terms of: The current level of certainty The current direction of certainty…
John Cutler
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A short post to start your week. Have you noticed how one person's focused strategy is another person's vague strategy? Why is that? It could be…
John Cutler
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This week I am going to share Telephone Game diagrams! Recognize any? If you enjoy this post, consider sharing it. Telephone Game #1 The old standard…
John Cutler
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I know an amazing guitar luthier. Before building someone a guitar, he asks lots of questions. He also insists on watching you play guitar. The other…
John Cutler
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Here’s a simple activity I do in some of my workshops. I call it the “Bet Up” exercise. I like this exercise because there are plenty of top-down…
John Cutler
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I have been on a strategy kick lately—not having a strategy, getting feedback on your strategy, focus, strategic clarity, and balancing your portfolio…
John Cutler
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We have ten companies. I ask marketing team A, "is there any way we can market to all of these customers using the SAME strategy?" I ask marketing team…
John Cutler
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The problem isn't that people can't think strategically. The problem is that there are disincentives to thinking strategically. Strategy requires…
John Cutler
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(Two posts this week…one on vanity metrics, and then this post on asking for feedback.) You describes a plan with three priorities. You ask for…
John Cutler
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I keep most of my writing for work separate from my non-work writing. Occasionally I write something that I think the newsletter audience may…
John Cutler
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A complex problem cannot be simplified. If you can simplify it, then it isn’t a complex problem. You may choose to focus energy on a key leverage point…
John Cutler
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