I’ve shared this previously, but I thought it might be interesting to share it with my broader and more diverse newsletter audience. The table shows some characteristics of companies at different stages of evolution. Like any model, this is wrong, but reflecting on the patterns may be useful. The key point is that meaningful differences exist between rapidly growing startups/scale-ups, more established tech companies, and non-digital-product-selling companies looking to modernize.
As far as what to do with the images. Let your audience submit 30-60 seconds of audio describing how they related to or used the image. Now you can turn them into video content for different social media platforms and your audience gets some direct usage advice from other audience members.
it's interesting (and valuable!) to use this as a way of anchoring where a particular *slice* of an org (e.g. teams, products, policies, markets/segments, etc.) stand in relation to a sort of organizational mean
Surely all of these are operating in Cynefin's complex domain and should be biased toward exploring? Eg the "transformation" persona should be experimenting with different ways to change process and delivery, not just lift-and-shifting from their offline routine.
As far as what to do with the images. Let your audience submit 30-60 seconds of audio describing how they related to or used the image. Now you can turn them into video content for different social media platforms and your audience gets some direct usage advice from other audience members.
it's interesting (and valuable!) to use this as a way of anchoring where a particular *slice* of an org (e.g. teams, products, policies, markets/segments, etc.) stand in relation to a sort of organizational mean
Thanks for sharing your image collection. I would love to have some way to search through them (tags, descriptions, GPT, …?)
Thanks for the link to your library of images - I've (frantically) been trying to capture those over the years 😊
Surely all of these are operating in Cynefin's complex domain and should be biased toward exploring? Eg the "transformation" persona should be experimenting with different ways to change process and delivery, not just lift-and-shifting from their offline routine.