(Big thanks to Jan Kiekeben for helping me put this into words/pictures today) Here’s a common puzzle in product development. How much solutioning should you do before starting an effort? Solutions are good, right? Sure. But jumping to a solution too early can actually increase risk. Any product manager who has cobbled together a “quick roadmap” (or a designer a “quick mock”, or developer a “quick estimate”) knows this. Also troublesome is solving for an opportunity that is low-value. A perfectly cooked steak is worthless to a vegetarian.
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